Xtra Mile Resources

How to narrow down candidates and protect you time in hiring

We ask this same question in our feedback forms, 1-1 conversations, and post-workshop check-ins. If you've served well and relieved the pain for your clients, then referrals have the potential to be your strongest source of new business. That's why asking for a warm introduction is a built-in part of our process – we don’t want to miss the best opportunities we just haven't met yet. XTRA MILE TRUTH: Your clients, fans, and referral partners want to see you grow, but they're

In the startup/foundation phase, an A+ client is anyone willing to sign a check. But if you take every dollar that walks through the door, you’ll end up with a stressed team and minimal (if any) profit. Get comfortable grading your clients to kill two birds with one stone: refine your business’s ‘ideal client’ profile and track which marketing spokes are actually worth reproducing. Client quality controls your growth. We once spent months finding an EA for a client who foug