Three-Pronged Antidote for Sales Stigma
- Ross Paterson
- 9 minutes ago
- 1 min read

If you are a business owner, you are in SALES.
Rejection is a natural part of sales. Even the best salespeople fear rejection. The difference is: top sales generators stop hiding behind excuses. They show up with confidence by Unpacking their Head Trash and Adopting an Effective Sales Process.
“No one wants to be SOLD, but everyone loves to buy.”
-Jeffrey Gitomer, The Little Red Book of Sales
On top of rejection, sales brings additional Head Trash because of how we have been sold to in the past. Cold calls, spammers in our DMs, MLM pitches from our friends and family. We don’t want the same reputation, and that baggage gets carried into our new roles as business owners.
Here is a three-pronged antidote to the poison of Head Trash (Full explanation in the video HERE).
Sales is SERVING.
Sales is a CONVERSATION.
It’s MALPRACTICE not to offer.
If you believe your service or product solves real Problems, for real People/Teams, in real Pain, your Head Trash becomes less of an obstacle.
With this, you are halfway to becoming a great salesperson. Tune in next week for a powerfully simple Sales Process to get you started.







